Leather Naturally writes on LinkedIn that according to The Guardian newspaper, handbag rescue videos are one of TikTok’s most popular and ‘wholesome, soothing trends’.

Re-sale platforms like Depop and fashion brands like Coach have championed and supported consumer desires for vintage leather handbags and footwear.

Tik Tok influencers like Will Tyler are helping to supplement the trend with lush videos showing how to restore and protect your pre-loved leather. And leather repair businesses including Australian SoleHeeled and Leather Repair Company share case studies and Insta Reels on how to love and honour your leather pieces.

Find out more about the business of leather repair right here https://lnkd.in/eyFRzquX.