26 February 2025
Leathergoods brand Loewe has opened a new flagship store in Shanghai. Covering 650 square-metres over two floors, the new store, on the city’s on West Nanjing Road, is the brand’s biggest in Asia. It has given the flagship store the nickname of The Golden Cube. By Leatherbiz.
Tiles imported from Spain adorn the exterior of the building, giving it a golden sheen. For the project, Loewe worked with Barcelona-based ceramic specialist Cumella to source more than 35,000 of these tiles.
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