1 August 2024

Ugg and Hoka brands lift Deckers Q1 results

Deckers Brands a global manufacturer and retailer of footwear, apparel, and accessories, announced on July 25 its financial results for the first fiscal quarter ending June 30, 2024. By ILM.


First quarter full year revenue increased 22% to US$825 million with its Hoka and Ugg brands performing particularly well. Ugg brand net sales increased 14.0% to US$223.0 million compared to US$195.5 million in the same period last year. Hoka brand net sales increased 29.7% to US$545.2 million compared to US$420.5 million a year ago.


“As this is my last quarter to report as CEO, I am pleased to share these strong results to kick-off fiscal year 2025,” said Dave Powers, President and Chief Executive Officer. “Hoka and Ugg continue to drive robust full-price demand in the global marketplace by delivering compelling product that consumers love. Deckers has an exciting future ahead as Stefano transitions into his new role as CEO next week.”


“Fiscal year 2025 is off to a great start, with Hoka and Ugg delivering fantastic first quarter results that have contributed to our increased outlook for the full fiscal year,” said Stefano Caroti, Chief Commercial Officer and incoming President and Chief Executive Officer. “I’m excited by the opportunity to now lead Deckers and its iconic brands, with the support of our talented teams that remain focused on the long-term opportunities ahead for this great company.”

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